Privacy Policy

Privacy Policy


Animart Pet Care Inc. (d/b/a Animart Vet Clinic)

Veterinary Clinic Location:
4303 E Towne Way
Madison, WI 53704

Corporate Office:
900 Green Valley Rd.
Beaver Dam, WI 53916

Phone: 608-242-2142
Website: animartvetclinic.com

1. Introduction

Animart Pet Care Inc., doing business as Animart Vet Clinic (“we,” “our,” or “us”), respects your privacy and is committed to protecting the personal information of our clients and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services, including our online pharmacy, appointment scheduling tools, messaging services, and payment processing.

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide, including:

  • Name
  • Address
  • Phone number
  • Email address
  • Pet information (name, breed, age, medical history)
  • Payment and billing information

Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address
  • Browser type
  • Device information
  • Pages visited and time spent
  • Cookies and tracking technologies

3. How We Use Your Information

We use your information to:

  • Provide veterinary care and services
  • Schedule and manage appointments
  • Communicate with you about your pet’s care
  • Process payments and fulfill orders
  • Operate and manage our online pharmacy
  • Send reminders, updates, or promotional materials (you may opt out at any time)
  • Improve our website and services

4. Online Pharmacy

Our website may provide access to an online pharmacy for prescription medications, food, and pet products.

When using the online pharmacy:

  • Your personal and pet information may be shared with third-party pharmacy providers to process and fulfill orders
  • Payment information is processed securely by third-party payment processors
  • Prescription information may be reviewed and approved by our veterinary staff

We encourage you to review the privacy policies of any third-party pharmacy providers.

5. Appointment Scheduling Tools

We may offer online appointment scheduling through our website or third-party platforms.

When you schedule an appointment:

  • You may provide contact and pet information
  • This information may be stored in secure third-party systems used for practice management
  • We use this information to confirm, manage, and follow up on appointments

6. Text Message (SMS) and Email Communications

We may use text messaging (SMS) and email to communicate with you regarding:

  • Appointment reminders and confirmations
  • Prescription updates and refill notifications
  • Pet health reminders (e.g., vaccinations)
  • Clinic updates or limited promotional messages

SMS Consent and Compliance

By providing your mobile phone number and opting in, you expressly consent to receive SMS messages from Animart Pet Care Inc. (d/b/a Animart Vet Clinic) in accordance with applicable laws and industry guidelines, including the Telephone Consumer Protection Act and carrier requirements.

  • Message frequency may vary based on your interactions with us
  • Message and data rates may apply
  • Consent is not a condition of purchase or services
  • You may opt out at any time by replying “STOP”
  • For assistance, reply “HELP” or contact us at 608-242-2142

Data Use and Sharing for SMS

  • We do not sell or share your phone number with third parties for their marketing purposes
  • SMS data is used solely for communications related to your relationship with our clinic
  • Messaging services may be provided through third-party vendors who are contractually obligated to protect your information

7. Payment Processing and PCI Compliance

We take payment security seriously. Payment transactions are processed through third-party payment processors that comply with the Payment Card Industry Data Security Standard (PCI DSS).

  • We do not store full credit card numbers, CVV codes, or sensitive authentication data on our systems
  • Payment information is encrypted during transmission using industry-standard security protocols (e.g., SSL/TLS)
  • Our third-party processors are responsible for maintaining PCI DSS compliance

We encourage you to review the privacy and security policies of any payment processors used through our website or services.

8. Sharing Your Information

We do not sell your personal information. We may share your information with:

  • Service providers (e.g., payment processors, appointment systems, messaging platforms)
  • Online pharmacy partners
  • Laboratories or referral specialists for pet care
  • Legal authorities if required by law

All third-party providers are expected to maintain the confidentiality and security of your information.

9. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the internet is 100% secure.

10. Cookies and Tracking

Our website may use cookies to enhance your experience. You can adjust your browser settings to refuse cookies, but some features of the website may not function properly.

11. Wisconsin Privacy Rights and Disclosures

As a business operating in Wisconsin, we comply with applicable state laws regarding privacy and data protection.

Data Security and Breach Notification

In accordance with Wisconsin Statute § 134.98, we will notify affected individuals in the event of a data breach involving personal information as required by law.

Protection of Personal Information

We follow reasonable safeguards consistent with Wisconsin Statute § 134.97 to protect sensitive personal information from unauthorized access, use, or disclosure.

Veterinary Records

Client and patient (pet) records are maintained in accordance with applicable regulations and professional standards, including guidance from the Wisconsin Veterinary Examining Board. Access to these records is limited to authorized personnel and shared only as necessary for treatment, referral, or as required by law.

12. Your Privacy Rights

You may request to:

  • Access the personal information we hold about you
  • Request corrections to inaccurate information
  • Request deletion of your data, where applicable
  • Opt out of marketing communications

To exercise these rights, please contact us at the phone number listed above.

13. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites.

14. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page.

15. Contact Us

If you have questions about this Privacy Policy, please contact us:

Animart Pet Care Inc. (d/b/a Animart Vet Clinic)
Corporate Office: 900 Green Valley Rd., Beaver Dam, WI 53916
Clinic Location: 4303 E Towne Way, Madison, WI 53704
Phone: 608-242-2142